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The Ultimate Cheat Sheet for Social Media Graphic Sizes

Face it—you need graphics and images in your social media posts to get noticed. But you need to make sure they’re the right size so they scale well for smartphones, tablets and desktops. We get questions all the time like: “Why … Read More

The Grammy Awards Show – Imagine Dragons, Kendrick Lamar & Soap?

The Grammy Awards had taken a slide in the last five years. From publicity stunts to unseasoned performers; the show was starting to lose credibility and my desire to watch it.

While the Grammys were happening last night, I … Read More

Kmart’s “Ship My Pants” Campaign – The Art of Controversy

How do you start a conversation? The best ones have multiple points of view to allows an exchange of ideas to occur. Without multiple views, you end up creating a monologue, where the audience nods along with the speaker (usually with glazed-looking eyes).Read More

Do You Really Want the Truth?

Have you ever seen a TV commercial and thought, “that’s not how it really is.”Read More